Setting big goals – outrageous even – could transform your business. While it can be easy to get caught up in the day-to-day operations of running a small business, taking time to sit down and think big could be integral to your long-term success. Even if you don’t reach your lofty goals, you’re sure to reap the benefits of aiming high.
Here are 10 reasons you need to set ambitious goals for your small business.
1. Raise your expectations
Once you put your goals down on paper or share them with your team, you have set the bar high. What happens now? Your expectations, and everyone else’s, have been raised – it’s game time.
2. Get motivated
Just like training for a marathon, setting lofty goals allows everyone to come together for the same cause. You have a clear goal and you and your team will be extra motivated to cross that finish line together.
3. Think differently
Once you set big goals, you then need to start figuring out how you’re going to get there. Now’s the perfect time to get creative, be innovative and think outside the box.
4. Get out of your comfort zone
Reaching for the status quo is easy, but going beyond gets uncomfortable. There’s nothing like aiming high to get you out of your comfort zone and into growing mode.
5. Remove the limits
When you think small, it’s easy to focus on all the limiting factors. However, once you start to dream big, the limits come off and it’s time to get excited. What if you DO reach your goal? Imagine what’s possible.
6. Become a positive person
This type of big picture thinking will keep you focussed on the positive. Before you know it, you’ll become a glass half full kind of person.
7. Stir your passion
Taking time to dream big will remind you why you started this journey in the first place. Get passionate about your business and your customers. Remember why you’re doing this!
8. Challenge conventional wisdom
Looking beyond your current situation towards a greater goal will encourage you to challenge conventional wisdom. Once you start thinking bigger and removing the limits, you’ll begin to challenge ‘the norm’.
9. Measure your success
One of the great benefits of setting definitive goals is you actually have a way to measure your success and hard work. No longer is it just limited to profit and loss, you’ll have a clear defined target to reach.
10. Reap big rewards
The best part about aiming high? When you do reach your goal, you will reap big rewards.