Over 4.5 million customers use QuickBooks.
Sign up for a free trial!
2015-08-31 00:00:00Promoting Your BusinessEnglishFrom scheduling to payroll, cloud-based solutions that cut down on paperwork, guesswork and manual entry can give business owners an edge...https://quickbooks.intuit.com/au/resources/au_qrc/uploads/2017/01/iStock_000053300630_Small.jpghttps://quickbooks.intuit.com/au/resources/promoting-your-business/the-key-advantage-of-local-support-in-a-global-marketplace/The Key Advantage of Local Support in a Global Marketplace

The Key Advantage of Local Support in a Global Marketplace

2 min read

Increasingly, cloud-based SaaS companies are stepping up to address the universal business needs of a global audience. With the advantage of the cloud on their side, developers from around the globe have the ability to create solutions that can be implemented with the click of a button everywhere from Demark to Denali — giving business owners a wealth of options when it comes to choosing best-of-breed apps to fill their business needs.

From scheduling to payroll, cloud-based solutions that cut down on paperwork, guesswork and manual entry can give business owners an edge in efficiency and productivity — an edge that can sometimes mean the difference between doors staying open or closing shut, particularly for small businesses with tight margins.

So why, in today’s global marketplace, are some cloud-based SaaS companies still dedicated to taking a localised approach? Matt Rissell, Co-founder and Ex-CEO of TSheets (now QuickBooks Time), an employee timesheet app, said of his decision to localise and position an office in Sydney when TSheets already boasted customers in more than 100 countries worldwide:

“Our goal isn’t to just sweep in and offer timesheet services to Australian companies. We’re here — with boots on the ground — to understand and address the unique needs of Aussie business owners and connect with accountants, bookkeepers and employees on their terms.”

He added, “When we made the decision to expand globally, we also made a commitment to connect with and understand our customers on a local level — on their turf. That means hiring locally, partnering with the best local apps and adapting our product and service offerings to meet local needs. And we can’t do that without feet on the ground here.”

With unparalleled convenience, tools that boost productivity, and a global audience within easy reach, cloud-based business management solutions are here to stay. And for business owners (and small business owners in particular), choosing wisely when it comes to these third party software partners and tools can make all the difference.

According to Clayton Oates, Chief Solutions Officer at QA Business and Australian thought leader in technology and accounting, “Accounting technology has a promise to keep, and that is to help small, medium businesses create efficiency in their businesses through a connected, streamlined world. New cloud software is making all that possible, and choosing a core accounting engine and the right third party software partners will help you get there.”

While the options for cloud-based business tools are endless, with more popping up daily, small business owners would do well to keep a pulse on SaaS companies that take cloud-based solutions to the next level and addresses both global and local business needs. Integration with and understanding of a local market can give small businesses an edge when it comes to support and localised business solutions. And in today’s competitive marketplace, an edge is just the ticket.

Rate This Article

This article currently has 1 ratings with an average of 1.0 stars

Information may be abridged and therefore incomplete. This document/information does not constitute, and should not be considered a substitute for, legal or financial advice. Each financial situation is different, the advice provided is intended to be general. Please contact your financial or legal advisors for information specific to your situation.

Help Your Business Thrive

Sign up for our newsletter

Thanks for signing up!

Check your inbox for a confirmation email.*

*Check your spam folder if you don’t see a confirmation email.

Related Articles

Tax changes affecting every Aussie small business owner

With the end of financial year finally over, this is a time…

Read more

How to market your contractor business

Although the booming construction industry is good for your contractor business, the…

Read more

Get on top of business with easier, faster business finance

Access to cash is now more important than ever Following the first…

Read more