Simplify your pricing process with Advanced Pricing*

Your pricing rules may be complex, but implementing and managing them shouldn’t be.

To learn more about how we can help your business, call 800-450-8469 or contact sales.

Buy online

Take a product tour

Overview Pricing features Optimal pricing

Execute pricing strategies with ease

Simplify the complexity of pricing with customizable and automated price rules.

Maintain your margins

Thousands of automatic price rules mean you do not have to juggle complex price rules or remember exceptions. Automated pricing rules help ensure you’re making what you want to make on each transaction.

Reduce pricing errors

Set quantity discounts, manufacturer markdowns, scheduled and seasonal promotions, and rules for high-value customers. Help reduce manual mistakes when you implement automated pricing.

Your rules your way

Get the flexibility to enforce price rules the way you want—apply multiple rules at once and override rules at the time of transaction. Create guardrails to ensure deals aren’t made outside the parameters you set.

Track sales tax

Automatically track and apply complex city-specific sales tax on invoices, sales orders, and receipts.

Run your retail business from anywhere with Enterprise with cloud access.* Call 800-450-8469

See how Advanced Pricing helps business

Use pricing to your advantage. Quickly change prices to keep your bottom line upwardly mobile.

Pricing features that put profits in focus

Volume discount

Enterprise gives you the option to reward your customers with reduced prices for bulk buying. You can automatically apply volume discounts by setting pricing rules for a fixed percent off of a set quantity. You you can cancel a price discount anytime.

Manufacturer markdowns

Whether you’re featuring a selected manufacturer, or closing out, the ability to set conditions and date ranges for manufacturer-specific markdowns is a powerful tool.

Scheduled promotions

A successful campaign happens in the planning. Set start and end dates in the future to save time and hassle.

Price changes by class

Get more precise in your pricing with the ability to set prices based on location, customer, vendor, and other classes specific to your industry.

Manage sales tax

Sales tax changes from state to state and even city by city. Advanced Pricing tracks and applies sales tax automatically on invoices, sales orders, and receipts.

Comparison chart

Advanced Pricing gives you the control, flexibility, and options you need to set prices and maximize profits.

Pricing controls

Available in Enterprise Silver and Gold

Advanced Pricing

Available in Enterprise Platinum and Diamond

Create price levels by customer and item

Override price level at time of sale

Create quantity discounts

View last sold price at the time of sale

Include original price column (to show customers their discount)

Edit/adjust prices in multi user mode

Create sophisticated price rules by sales rep, class, customer or job type, item category, vendor

Create rules with start and end date

Apply multiple rules at once

Create exclusive rules

Pricing controls

Available in Enterprise Silver and Gold

Advanced Pricing

Available in Enterprise Platinum and Diamond

4 Pricing Myths and the Strategies to Bust Them

By Willow Olderd

When you’re a manufacturer or a wholesaler, figuring out a sound pricing strategy can be tricky. Maybe you’ve heard that offering bargain-basement deals or simply calculating materials + overhead + time guarantees your sales will soar. In fact, competitive pricing takes more than just a mathematical formula or a deep discount. We asked three established wholesalers/manufacturers to bust four common myths about pricing—and to offer up a few reality checks of their own. Spoiler alert: Their insights may surprise you!

Meet our pricing myth busters:

David M. Krysak owns H4Legs Brand Pet Products, a Minneapolis-based company that designs, patents, manufactures, and sells pet products including the best-selling medical wound dressing called H-Leggings. Kim Hawkins is president of Events Wholesale, a discount event- and wedding-supply company in Watkinsville, GA. Samuel Tang is the owner of Joy Creations, a custom jewelry boutique in Ottawa, Canada.

Pricing myth #1: You have to manufacture your products overseas if you want your company to succeed.

Reality check: “Made in the U.S.A.” is a powerful strategy for driving competitive pricing—and strengthening brand identity.

David M. Krysak is proud to say that H4Legs’ pet-related products are made entirely in the U.S.A. Yet Krysak, who is also a management consultant and owner of Krysak Industries, is realistic about the downside of this decision.

“The elephant in the room for U.S. manufacturers is imports. We could make a lot more money if we manufactured and imported everything from somewhere else.”

How does H4Leggings compete? By recognizing that customers in the pet industry are willing to pay more for U.S.-made products. Showcasing the words, “Made in the U.S.A.” helps H4Legs hold its own in a crowded and competitive marketplace. “Our customers recognize the value of a unique product, which allows us to stand out in a saturated sector,” says Krysak.

Manufacturing stateside is a boon for brand loyalty, too. Customers feel good about paying a little more for a leash or a dog bed because they’re supporting the family-owned businesses across the country that make products for H4Legs.

Pricing myth #2: You’ll make more sales by offering the lowest prices.

Reality check: Price your products too low and customers may question your commitment to quality.

When Kim Hawkins first started selling budget-friendly wedding centerpieces, tablecloths, and event props on eBay back in 2006, she made a surprising discovery. “I realized that offering the very lowest price isn’t always the best idea,” she says. Some customers associate bargain pricing with low-quality products. Now, Hawkins aims to “balance competitive pricing with consistently high-quality offerings.”

After five years in business, jewelry designer and gemologist Samuel Tang knows that low prices don’t guarantee a sale. “But,” says Tang, “I’ve learned that your time is worth a certain amount of money, and you should always stick to your standards. Clients who appreciate your workmanship will always come back.”

Pricing myth #3: mathematical formulas are the only way to price your products right.

Reality check: Market research is the secret to a sound pricing strategy.When she launched Events Wholesale, Kim Hawkins assumed that keystone pricing (which means doubling the cost of wholesale) would be the formula for success. Instead, she found that market research was the secret to competitive pricing. “In the wholesale/discount world, sometimes it’s worth offering prices that are lower than keystone,” Hawkins says. “We’ll Google to see what our competitors are charging for specific products. If we need to charge 1.5 times wholesale or even less, we will. We’ll try to negotiate lower prices with our suppliers, too.”

Samuel Tang agrees that checking out the competition is important. “Go see what others are offering,” he says. “If your product is unique, don’t hesitate to increase the price.”

Pricing myth #4: Changing your price is difficult and often not worth the effort

Reality check: Use automated tools to easily experiment with—and master—the art and science of pricing.

Tang’s been experimenting with different price strategies for Joy Creations since day one. “I check the market daily to make sure our prices reflect the fluctuating value of precious metals and gemstones,” he explains. “I also adjust prices during certain seasons or months of the year when a particular color or style is more popular.”

Another worthwhile experiment? Surprising customers with sales and discounts. “Since most of my clients compare prices,” says Tang, “I can usually find a way to adjust prices based on our conversations.” Automated tools like QuickBooks’ Advanced Pricing makes it easy to change and track prices based on specified conditions.

Tang, Hawkins, and Krysak all make it clear that developing a sound strategy for competitive pricing takes time and effort (and patience). Also clear? Nothing’s more important for business owners than making sure the price is right.

Interested in learning more?

Take a product tour

Now available: QuickBooks Desktop Enterprise 23.0

Buy online

- Terms, conditions, pricing, subscriptions, packages, features, service and support options are subject to change at any time without notice.
- MONEY BACK GUARANTEE
  
  If you are not satisfied with QuickBooks for any reason, simply call 800-300-8179 within 60 days of your dated receipt/purchase confirmation for a full refund of the purchase.
  
  YOUR ENTERPRISE SUBSCRIPTION
  
  Your subscription of QuickBooks Desktop Enterprise Silver, Gold or Platinum is valid for the first 12 months starting from purchase date. After 12 months, your credit/debit card account on file will automatically be charged on a monthly or annual basis at the then-current fee for the QuickBooks Desktop Enterprise product and plan you’ve selected until you cancel. You can cancel at any time by going to Account & Settings in QuickBooks and select “Cancel” or by calling 800-300-8179, prior to your renewal date.
  
  Both the Annual and Monthly Option Plan commits you to a 12-month term; fees vary per plan. If you select the Monthly Option Plan then you will pay the then-current fee over the course of 12 months. Intuit will authorize your card to ensure prompt order processing, resulting in a temporary hold on your account. If you cancel inside the 60 day money back guarantee period you can opt to receive a refund (see: money back guarantee terms and conditions ). If you cancel outside of the 60 day money back guarantee period you will have access to QuickBooks Enterprise for the remainder of the 12 month term in which you paid for. Upon expiration of your paid subscription you will no longer have access to the product or any of its connected services. See Subscription Terms & Conditions for details.
  
  Additional information about your 2023 QuickBooks Desktop product: Our policy on "Discontinuation and End of Software Support" has changed and will no longer be based on a fixed date. Going forward, we will provide support only for the latest version available during the term of your active subscription.* For more details, see section 13.1.2. of the 2023 End User License Agreement.
  
  Free trial download: The first 30 days of QuickBooks Desktop Enterprise free trial from the date of sign up is free. No credit card is required. After the 30 days, you can call to purchase.
  
  QuickBooks Enterprise Diamond subscription:
  
  Enterprise Diamond includes QuickBooks Assisted Payroll and QuickBooks Time Elite time tracking. Assisted Payroll is $1 per employee per pay period; maximum of 4 pay periods each month. Assisted Payroll is not available in IN and WY. QuickBooks Time Elite is $5 per month per employee. (See QuickBooks Desktop Payroll and QuickBooks Time Elite disclosures below.) Enterprise Diamond is sold in increments of 1-10, 20, 30, and 40 users. Enterprise Diamond is compatible with, but does not include hosting. (Hosting sold separately.) Enterprise Diamond is a subscription and is only available on a monthly payment plan with no annual commitment. Each month, your account will be automatically charged the agreed-upon price unless and until you cancel. Cancel at any time by calling Intuit at 800-300-8179, prior to your monthly renewal date. When you cancel, you will have access to Enterprise Diamond for the remainder of the month for which you have already paid. The following month, you will no longer have access to the product or any of its connected services. We will authorize your card to ensure prompt order processing, resulting in a temporary hold on your account. See Subscription Terms & Conditions.
  
  Automatic QuickBooks product updates:
  
  Active QuickBooks Desktop Enterprise subscription members receive new versions of our products, along with updates to your current version, when and if released within 12 months of QuickBooks Desktop Enterprise purchase date or subscription renewal date.
  
  Online backup and data protection:
  
  Requires internet access for backup, restore and setup changes and comes bundled with Enterprise (as well as Pro Standard, Premier Standard, Pro Plus, and Premier Plus subscriptions). Standalone Intuit Data Backup MSRP $99.95 per year or MSRP $9.95 per month for a-la-carte purchases. Entire PC is limited to 100GB total storage which includes up to the last 45 days of successful back-ups. Data encrypted using AES 256-bit encryption. Not available to QuickBooks for Mac or QuickBooks Online users. Backup can only occur if Intuit Data Protect is correctly set up by user and should only be set up on a single computer. Latest available version of Intuit Data Protect for your version of QuickBooks is required to ensure proper functioning. Not intended as a file transfer, remote access solution for your QuickBooks file. Intuit Data Protect is not intended as a HIPAA solution and its use will not assist with or ensure HIPAA compliance. Hours exclude occasional downtime due to system and server maintenance, company events, observed U.S. Holidays and events beyond our control. Subject to change at any time without notice.
  
  Data Recovery Service:
  
  Coverage begins at the time of enrollment and ends upon cancellation of stated term length + 30 days from cancellation date to be able to recover your backup data. In some cases, including but not limited to the damage being extensive, non-recoverable or involving a large Data File, service can result in longer than average turnaround times. Data Services will contact you with expected completion date. For customers using a hosting service, check with the hosting provider for backup and sync options they offer.
  
  For QuickBooks Desktop Enterprise: QuickBooks-integrated online data backup and restore service requires Internet access and an active QuickBooks Desktop Enterprise subscription. For QuickBooks Online: data access is subject to Internet or cellular provider network availability and occasional downtime due to events beyond our control. Transport Layer Security (TLS) is the same encryption technology used by some of the world’s top banking institutions to secure data that is sent over the Internet.
  
  Customer support:
  
  Available from 6am-6pm Mon-Fri; 6am-3pm Sat (PST) for Pro, Premier, Standard, Plus and Enterprise. Enterprise messaging access available 24/7. Hours exclude occasional downtime due to system and server maintenance, company events, observed U.S. Holidays and events beyond our control. Access to messaging with live experts or call back features requires a QuickBooks Care Plan, and internet connection. Care plan is included with Standard, Plus and Enterprise subscriptions. A la carte Annual Care Plan MSRP $299.95.
  
  Training: Online access to training is included with each QuickBooks Desktop Enterprise subscription.
  
  HOSTING / QUICKBOOKS ENTERPRISE WITH CLOUD ACCESS
  
  The Cloud access service is a monthly subscription. Each month, your account will be automatically charged the agreed-upon price of the service unless and until you cancel. Cancel at any time by calling Intuit at 800-300-8179, prior to your monthly renewal date. When a customer calls to cancel, it is canceled and refunded at the date through the end of the current billing period. The QuickBooks Desktop Enterprise software portion of the QuickBooks Desktop Enterprise with cloud access bundle is an annual subscription.
  
  If you choose to purchase a QuickBooks Desktop Enterprise subscription using the Monthly Payment Plan or QuickBooks Desktop Enterprise with cloud access, you elect to pay your annual subscription in equal payments over the course of 12 months. Purchasing an annual subscription for QuickBooks Desktop Enterprise commits you to a 12 month term. You must pay for all 12 months of the subscription in full based on the then current rate of QuickBooks Desktop Enterprise. If you choose to cancel inside the first 60 days, you can opt to receive a refund per the 60 day money back guarantee (see https://quickbooks.intuit.com/software-licenses/ for details). However, if you choose to cancel after the first 60 days and prior to the end of month 12 you will be subject to a termination fee equal to the amount of monthly payments left on your annual subscription. For purpose of clarity, if you pay for 6 months and have 6 months remaining on your annual subscription, which starts at date of enrollment, you will be charged a termination fee equal to the then current monthly fee of QuickBooks Desktop Enterprise multiplied by 6 months (remaining months left on annual subscription).
  
  Right Networks: Support for QuickBooks Desktop Enterprise with cloud access is provided by Right Networks. A valid QuickBooks Desktop Enterprise license code must be provided to Right Networks to receive support. Right Networks performs backups of all cloud access data on a nightly basis and retains the back-ups for a rolling 90-day period in a protected offsite facility as an additional level of protection. There is no limitation to the size of a customer’s back-up. Customers are responsible for verifying the integrity of the hosted data at least every 90 days. Right Networks employs Snapshot technology to backup customer data. Snapshots are taken daily and then replicated to another physical Right Networks facility for Disaster Recovery. Right Networks uses top-tier data centers and multiple layers of redundancy within its infrastructure to provide 24×7 availability. However, availability can vary, is subject to occasional downtime and may change without notice. Right Networks encrypts all backup files and backup tapes. Virtual desktop connections are protected via TLS with a minimum of 128 bit encryption and authentication. Each customer has a unique Right Networks virtual desktop. Access to each QuickBooks company file is controlled at multiple layers including file access permissions. Access is locked out after multiple failed login attempts for the same user. Security features, functionality and access are subject to change without notice as deemed necessary by Right Networks. Availability can vary and are subject to occasional downtime and may change without notice. Right Networks may offer third party software, separate terms and fees may apply.
  
  Internet connectivity required: Desktop Enterprise with cloud access is subject to availability of a reliable Internet connection. See detailed list of systems requirements, and a list of what RDP clients work with the hosting service here.
  
  Remote Desktop Services compliant: QuickBooks Desktop Enterprise is Remote Desktop Services compliant. Microsoft Server operating systems, Microsoft Windows Server software licenses, and Remote Desktop Services Server Client Access Licenses, sold separately. For multiple cloud access users, a Remote Desktop Services Client Access License is required for each user. Additional fees may apply. Requires certain hardware.
  
  ADVANCED FEATURES
  
  Advanced Reporting is included in all QuickBooks Desktop Enterprise subscriptions. Requires an internet connection.
  
  Advanced Pricing is included in the Platinum and Diamond subscriptions only. Requires an internet connection.
  
  Advanced Inventory is included in the Platinum and Diamond subscriptions only. Requires an internet connection.
  
  Mobile barcode scanning and barcode label prices: Only available in the Advanced Inventory module.
  
  Alternate vendors center and alternate vendor reports: is included in the Platinum and Diamond subscriptions only. Requires an internet connection.
  
  Barcode scanners: Sold separately for use with Advanced Inventory.
  
  Cycle count: Only available in Advanced Inventory module.
  
  Bin location tracking: Only available in Advanced Inventory module.
  
  Enhanced Pick, Pack, and Ship: Only available in the Advanced Inventory module. Shipping subject to terms and conditions set forth by UPS, FedEx, and USPS.
  
  Express Pick-Pack: is included in the Platinum and Diamond subscriptions only. Requires an internet connection.
  
  Landed Cost: is included in the Platinum and Diamond subscriptions only. Requires an internet connection.
  
  ENTERPRISE FEATURES AND BENEFITS
  
  Apps integration: Enterprise integrates with more than 200 apps to customize your experience. Additional fees may apply. Some apps may be available from third parties.
  
  Bill and PO approval workflows: Available with QuickBooks Enterprise Platinum and Diamond subscriptions.
  
  Consolidating reports from multiple company files: Company files must all be on the same version of QuickBooks Desktop Enterprise. Requires Microsoft Office 2010 SP2 – 2019, or Office 365 (32 or 64 bit). Requires Office 2013 – 2019, or Microsoft 365 (32 and 64 bit).
  
  Customized financial reports with Intuit Statement Writer: Requires Office 2013 – 2019, or Microsoft 365 (32 and 64 bit). Does not work with Microsoft Office Student Edition or Standard Edition.
  
  Data file optimization reduces your file size by removing audit trail of historic transactions and a few tables from the database that are not used or needed by the company file.
  
  Data level permissions: Only available in QuickBooks Desktop Enterprise Platinum and Diamond subscriptions. Requires an internet connection. Record level permissions only available in Customer, Employee, and Vendor Centers.
  
  Data recovery: In some cases, including but not limited to the damage being extensive, non-recoverable or involving a large Data File, service can result in longer than average turnaround times. Data Services will contact you with expected completion date.
  
  E-commerce integration: Requires an active and current version subscription of QuickBooks Pro Plus, Premier Plus or Enterprise and a separate Webgility e-commerce account subscription. E-commerce integration subscription will be billed directly from Webgility. Your Webgility account will automatically be charged the package price on a monthly or annual basis, starting at sign up, until you cancel. To cancel your e-commerce subscription at any time, log into your Webgility account customer portal or contact Webgility customer success team at customersuccess@webgility.com or by call 877.753.5373 ext. 2. Your cancellation will become effective at the end of the monthly billing period and your subscription will terminate at that time. You will not receive a prorated refund; your access and subscription benefits will continue for the remainder of the billing period. Cancellation or termination of QuickBooks will not automatically cancel your Webgility subscription.
  
  Intuit Field Service Management: Integrates with U.S. QuickBooks Desktop and QuickBooks Online. QuickBooks Desktop Enterprise subscribers receive their first Intuit Field Service Manager user at no cost. Fees apply for additional users. Optional Preventative Maintenance or Time Card Add-Ons must have the same number of paid users as Intuit Field Service Management. If you end your Enterprise Full Service Plan and want to maintain your Intuit Field Service Management, please call us to ensure no service interruption. Integration with Google Maps requires a high speed internet connection for the service manager/dispatcher role. Data network connection required for the field tech online functionality.
  
  e-Invoicing: Online invoicing versus traditional or manual payment alternative. Requires Internet access.
  
  IIF Imports: The new IIF import applies and data validation logic applied is when accepting new data via UI, closing the backdoor entry for bad data.
  
  Importing bank and credit card transactions / bank feeds: Customers using supported QuickBooks Desktop products may download data from participating banks. Online services vary by participating financial institutions or other parties and may be subject to application approval, additional terms, conditions and fees.
  
  Industry editions: Industry-specific editions for Manufacturing & Wholesale, Nonprofit, Contractor, and Retail have all the key features of the standard edition of QuickBooks Desktop Enterprise plus additional reports and tools tailored to the industry type. Unit of Measure feature not included in the Retail edition. Billing Rate Levels only available in Premier Professional Services, Contractor, and Accountant Editions; not available in Pro, Premier, Nonprofit, Manufacturing & Wholesale, and Retail editions.
  
  Intercompany transactions: Only available in QuickBooks Desktop Enterprise Platinum and Diamond subscriptions.
  
  List capacity: QuickBooks Enterprise allows you to add up to 1 million names (e.g., customers, vendors, employees) and up to 1 million items (e.g., inventory, non-inventory, and service items). Some performance degradation is likely as your lists approach these size thresholds.
  
  Mileage tracking: Track mileage mobile functionality is only available on iOS enabled mobile phones for QuickBooks Desktop Enterprise, Pro Plus and Premier Plus customers.
  
  Multi-currency capability: Service provided by Wall Street on Demand. Additional fees may apply. Internet access required.
  
  Multiple monitor use: Up to 3 monitors supported. Not available in a hosted environment. University of Utah study from 2008 indicated that productivity can increase by up to 44% for routine office tasks by upgrading from 18″ single monitor to 20″ dual monitor configuration.
  
  Pay vendor bills via QuickBooks: Additional fees apply when paying with a credit card, or when using optional Fast ACH and Fast Check expedite services.
  
  Receipt management: Requires a Pro Plus, Premier Plus or Enterprise subscription. Must have the QuickBooks Desktop App installed on a camera enabled mobile device using Android 5.0 (API level 21, Lollipop or onwards), or iOS 13 or later. Requires internet connection. Works only with expense receipts, not inventory item receipts.
  
  Sales order fulfillment: Only available in QuickBooks Desktop Enterprise Platinum and Diamond subscriptions. Requires an internet connection.
  
  User licenses: Each unique user requires a license. Each license sold separately. All copies of QuickBooks must be the same version-year. Licenses are available in single-user increments from 1 to 10 users. 20 or 30 user licenses are also available. Diamond can support up to 40 users. Fees apply.
  
  Working in two company files at once: Some functionality may be limited when running two files at once.
  
  PRIORITY CIRCLE
  
  Membership in Priority Circle and its benefits are available only to customers located in the 50 United States, including DC, who have an active, paid subscription to QuickBooks Desktop Enterprise. Eligibility criteria may apply to certain products. When customers no longer have an active, paid subscription, they will not be eligible to receive benefits. Phone and messaging premium support is available 24/7. Support hours exclude occasional downtime due to system and server maintenance, company events, observed U.S. holidays and events beyond our control. Intuit reserves the right to change these hours without notice.
  
  QUICKBOOKS ONLINE ADVANCED
  
  QuickBooks Online Advanced requires a persistent internet connection (a high-speed connection is recommended) and a computer with a supported Internet browser or a mobile phone with a supported operating system (see System Requirements . Network fees may apply. Subscriptions will be charged to your credit card through your account.
  
  Mobile access: The QuickBooks Online mobile and QuickBooks Self-Employed mobile companion apps work with iPhone, iPad, and Android phones and tablets. Devices sold separately; data plan required. Not all features are available on the mobile apps and mobile browser. QuickBooks Online mobile access is included with your QuickBooks Online subscription at no additional cost. Data access is subject to cellular/internet provider network availability and occasional downtime due to system and server maintenance and events beyond your control. Product registration required.
  
  Enhanced custom fields:
  Allows up to 10 active custom fields, available in Sales forms and Purchase Orders only.
  
  QUICKBOOKS PAYMENTS
  
  Accept credit card payments right in QuickBooks: QuickBooks Payments account subject to eligibility criteria, credit and application approval. See Important Info, Pricing, Acceptable Use Policy and Merchant Agreement (https://quickbooks.intuit.com/payments/legal/). Access to features above may require download of the latest QuickBooks update.
  
  The e-Invoicing feature is included with QuickBooks Payments, which is an optional fee-based service.
  
  For next day deposits, credit card payments processed before 3:00 PM PT usually arrive at your bank the next business day (excluding weekends and holidays). Deposit times may vary for other payment methods, third party delays or risk reviews.
  
  Instant Deposit is an additional service offered by QuickBooks Payments subject to eligibility criteria and daily maximum limit. A debit card is required to set up. Payments are sent to the bank account linked to an eligible debit card usually up to 30 minutes. You can request available funds 24 hours a day, 7 days a week. To get your money on the same day, payments must be received in your QuickBooks account before 3 PM PT on a banking business day and instant deposit requests must be made before 3 PM PT. If payment is received after 3 PM PT, funds will be available for instant deposit request until 3 PM the following banking business day. Otherwise, payments will be processed at the normal speed. Deposit timing may vary for third party delays. 1% transaction fee is applied to the dollar amount of the instant deposit, in addition to the regular ACH or credit card rates. To see your current ACH and credit card rates, sign into the Customer Account Management Portal and select “See your product orders, transactions, and charges.” A QuickBooks Payments account is required which is subject to eligibility criteria, credit and application approval. Terms, conditions, features, service and support options are subject to change without notice.
  
  Payment links: Payment links require a QuickBooks Payments account and are subject to the same pricing terms including card-swiped fees, card-keyed fees, bank transfer/ACH fees and check transactions fees.
  
  QUICKBOOKS DESKTOP PAYROLL
  
  QuickBooks Desktop Enhanced Payroll subscription is included in Enterprise Gold and Platinum. Standard Enhanced Payroll subscription fees apply when adding to Enterprise Silver. Enhanced Payroll included in Enterprise Gold or Platinum does charge additional monthly per employee fees, additional fees may apply when paying 1099 contractors by direct deposit. Enhanced Payroll does not limit the number of payrolls scheduled per month. Terms, conditions, features, service and support options are subject to change without notice. Active subscription, Internet access, Federal Employer Identification Number (FEIN), and U.S. billing address required. Check stock sold separately. Plus sales tax where applicable.
  
  Direct deposit: Direct deposit service is included for W-2 employees with your Payroll subscription. Additional fees apply for 1099 contractors paid by direct deposit.
  Money movement services: Money movement services, such as direct deposit, are provided by Intuit Payments Inc., a subsidiary of Intuit Inc. For more information about Intuit Payments Inc.’s money transmission licenses, please visit https://www.intuit.com/legal/licenses/payment-licenses/ .
  Painless tax filing and payments: You can set the filing method of your Federal and State forms to E-file. Instead of printing and mailing the forms, send them electronically to the appropriate agencies in QuickBooks Desktop. Also, you can set the payment method for your scheduled Federal and State tax payments to E-Pay, and conveniently pay the appropriate tax agencies in QuickBooks Desktop. This is available in QuickBooks Payroll Enhanced and to selected states only.
  Live support included: For hours of support and how to contact support, click here .
  
  QuickBooks Desktop Assisted Payroll is not available in Indiana or Wyoming. It is included in the base subscription for Enterprise Diamond; $1 per employee per pay period. If you file taxes in more than one state, each additional state is currently $12/month. Active subscription, Internet access and Federal Employer Identification Number (FEIN) required. QuickBooks Desktop Payroll requires a supported version of QuickBooks Desktop Enterprise updated to the most current maintenance release. QuickBooks Desktop Enterprise supports over 100,000 employees, customers, vendors and other names combined. However, performance may slow when processing files containing more than 250 employees.
  
  Next-day direct deposit: Available to QuickBooks Desktop Assisted Payroll users. Payroll processed before 5:00 PM PT shall arrive the same business day (excluding weekends and holidays). Requires setup of direct deposit and bank verification. Next-day direct deposit may be subject to eligibility criteria. Deposit delays may vary because of third party delays, risk reviews, or issues beyond Intuit’s control. Direct deposit service is included for W-2 employees with your Payroll subscription. Additional fees apply for 1099 contractors paid by direct deposit.
  Money movement services: Money movement services, such as direct deposit, are provided by Intuit Payments Inc., a subsidiary of Intuit Inc. For more information about Intuit Payments Inc.’s money transmission licenses, please visit https://www.intuit.com/legal/licenses/payment-licenses/ .
  "Guaranteed on-time and accurate" tax penalty guarantee: Intuit assumes responsibility for federal and state payroll filings and payments directly from your account(s) based on the data you supply. As long as the information you provide us is correct and on time, and you have sufficient funds in your account, we’ll file your tax forms and payments accurately and on time or we’ll pay the resulting payroll tax penalties. Guarantee terms and conditions are subject to change at any time without notice.
  Premium 24/7 Support: Phone and messaging support for Premium level is available 24/7. Support hours exclude occasional downtime due to system and server maintenance, company events, observed U.S. holidays and events beyond our control. Intuit reserves the right to change these hours without notice.
  U.S.-based setup assistance: Phone support for Assisted Payroll onboarding & setup assistance is available Monday – Friday 6am to 6pm PST . Support hours exclude occasional downtime due to system and server maintenance, company events, observed U.S. holidays and events beyond our control. Intuit reserves the right to change these hours without notice.
  
  QUICKBOOKS TIME ELITE
  
  QuickBooks Time Elite time tracking: time tracking is included in the base subscription for Enterprise Diamond. Per-employee monthly fees apply. Each employee is $5 per month. Requires an internet connection.
  
  Sync with QuickBooks Desktop Enterprise: Manual sync required.
  
  GPS tracking: GPS tracking enabled when employees are clocked in via the QuickBooks Time Eilte mobile app. GPS points can be pulled at clock in and clock out, opening the app, switching job codes, and while on the clock. GPS points are not stored when employees are on a break, clocked out, or signed out of the app.
  
  Mobile time tracking: Requires downloading the QuickBooks Time Elite application, acceptance of the QuickBooks Time Elite Terms of Service and Privacy Statement, and an Internet connection. The QuickBooks Time Elite mobile app works with iPhone, iPad, and Android phones and tablets. Devices sold separately; data plan required. Not all features are available on the mobile apps and mobile browser. QuickBooks Time Elite mobile access is included with Enterprise Diamond at no additional cost. Data access is subject to cellular/Internet provider network availability and occasional downtime due to system and server maintenance and events beyond your control. Product registration required.
  
  SALESFORCE CRM CONNECTOR
  
  Salesforce CRM connector works with Salesforce Professional, Enterprise and Unlimited versions only; Salesforce is sold separately. The Salesforce CRM connector is a service provided by DBSync and is available as an add-on subscription to QuickBooks Enterprise Diamond.
  
  Salesforce CRM connector subscription: You are required to have an active, paid QuickBooks Enterprise Diamond subscription to be eligible for the Salesforce CRM connector. The Salesforce CRM connector subscription supports one company file per subscription; limited to one subscription purchased from Intuit. Your account on file will automatically be charged the then current list price on a monthly basis, starting at sign up, until you cancel. To cancel your Salesforce CRM connector subscription at any time, call 1-800-4-INTUIT or contact your account manager. Your cancellation will become effective at the end of the monthly billing period and your subscription will terminate at that time. You will not receive a prorated refund; your access and subscription benefits will continue for the remainder of the billing period. Cancellation or termination of QuickBooks Enterprise Diamond will result in termination of the Salesforce CRM connector subscription. You will be billed monthly by Intuit for your initial Salesforce CRM connector subscription and will be billed separately by DBSync for each setup and/or subsequent subscription(s).
  
  Salesforce CRM connector set-up: Salesforce CRM connector setup is required and is provided by DBSync. Various setup packages are available. Pricing varies depending on the setup package chosen. For setup pricing, to purchase additional subscriptions, or for general DBSync billing questions, call 1-877-739-2818 or email support-intuit@mydbsync.com .
  
  DATA MIGRATION
  
  The following applies to importing data from Excel, Quicken, Microsoft Office Accounting, and prior QuickBooks versions:
  
  For QuickBooks Desktop Enterprise (and QuickBooks Pro/Premier): Transfer data directly from Quicken 2016-2018, QuickBooks 4.0-18.0 and Microsoft Excel 2010 SP2 and above.
  
  For QuickBooks Online: Microsoft Word and Excel integration requires Word and Excel 2010 SP2 and above or Office 365. Data can be imported from all versions of QuickBooks Desktop. Import from QuickBooks Desktop must be completed within the first 60 days of setting up your new QuickBooks Online account and 1060 days for the QuickBooks Online Accountant’s ‘Your books’ file. QuickBooks Online and QuickBooks Desktop are TLS1.2 compliant.
  
  Microsoft products sold separately. Word and Excel integration requires Office 2010 SP2 and above, or Office 365. Synchronization with Outlook is also possible with Contact Sync for Outlook 2010 (32-bit) downloadable for free here .
  
  Sage 50 (formerly Peachtree) data conversion: The data conversion tool works for Peachtree versions 2013 and above. For more details, click here .
  
  TESTIMONIALS AND CLAIMS
  
  All testimonials represent the customer’s individual experience. Your results may vary.
  
  CLAIMS
  
  More than 170,000 companies trust Enterprise: Based on 170,000 active QuickBooks Desktop Enterprise subscriptions as of June 9, 2022.
  
  QuickBooks Enterprise is the accounting leader in the mid-market category, has the highest user adoption, is easiest to use, and provides the fastest implementation: Per G2Crowd Summer 2022 Grid® Report for Accounting.
  
  TECHNICAL SPECIFICATIONS
  
  Click here to read the Minimum technical requirements and system requirements.

Simplify your pricing process with Advanced Pricing*

Your pricing rules may be complex, but implementing and managing them shouldn’t be. To learn more about how we can help your business, call 800-450-8469 or contact sales.

Execute pricing strategies with ease

Maintain your margins

Reduce pricing errors

Your rules your way

Track sales tax

Run your retail business from anywhere with Enterprise with cloud access.* Call 800-450-8469

See how Advanced Pricing helps business

Pricing features that put profits in focus

Volume discount

Manufacturer markdowns

Scheduled promotions

Price changes by class

Manage sales tax

Comparison chart

Pricing controls

Advanced Pricing

4 Pricing Myths and the Strategies to Bust Them

Meet our pricing myth busters:

Pricing myth #1: You have to manufacture your products overseas if you want your company to succeed.

Pricing myth #2: You’ll make more sales by offering the lowest prices.

Pricing myth #3: mathematical formulas are the only way to price your products right.

Pricing myth #4: Changing your price is difficult and often not worth the effort

Now available: QuickBooks Desktop Enterprise 23.0

Your pricing rules may be complex, but implementing and managing them shouldn’t be.

To learn more about how we can help your business, call 800-450-8469 or contact sales.