Free Online Markup Calculator

Published on July 9, 2025

As a small business owner in Canada, you know that effective pricing is crucial for profitability. We've design our Markup Calculator to help you quickly figure out the right markup or other key pricing figures to make sure your pricing strategy aligns with your goals.

This interactive tool allows you to enter any two fields from the following: Cost, Revenue/Selling Price, Profit, Margin, or Markup. The calculator will then automatically compute the remaining values, giving you immediate insights into how changes in one variable impact others. Use it to strategize your pricing, understand your profitability, and make informed decisions for your business.

How to calculate markup

The basic idea behind markup involves taking your profit on an item and dividing it by its cost. This gives you a percentage that tells you how much you've "marked up" the initial cost to arrive at your selling price. Or, alternatively, you know how much you want to mark up based on industry benchmarks or internal sources, and want to know the final selling price.

For a comprehensive guide, including detailed formulas, step-by-step examples, and a deeper dive into the nuances of this critical pricing metric, explore our full article on how to calculate markup for your business.

Pricing smart with QuickBooks

Applying proper markup is crucial for business success. Price too low, and you may be losing money; too high, and you could potentially be losing customers. While our calculator simplifies this process at an individual level, integrating it into your financial system is where efficiency really shines.

QuickBooks Online integrates with your bank account, tracking and categorizing costs and revenue. With customizable dashboards, you have easy access to cost of goods sold, manage your inventory, and generate reports that show you how your pricing strategies affect your margins. Discover how QuickBooks can help you manage costs and revenue for smarter markups today.

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Disclaimer

Money movement services are provided by Intuit Canada Payments Inc.

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