cancel
Showing results forΒ 
Search instead forΒ 
Did you mean:Β 

Reply to message

View discussion in a popup

Replying to:
EmeraldOffice
Level 2

Reply to message

Yes Terri, we do in our business need to use both names when we have a dba. The reason is, because this company was acquired many years ago after already being in business over 50 years. There were 2 branches, and customers were split among each branch in an agreement of the sale. The other branch was purchased by a separate company, and is "friendly competition". Therefore, we need to retain the company names of the original files for reference purposes during the invoice process. Many customers get our 2 branches confused with each other, as we used to have the same corporation name. When a customer calls, we need to be able to tell if they are meaning to call the other branch instead, and the easiest way is to reference the parent company name, which is still in our database, yet the dba we deal with is our actual customer. We don't like to merge records because we prefer orders prior to the resale stay as is, in original form. This is just one example. There are many more reasons, too long to write in this thread. 

Need to get in touch?

Contact us