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Business owners everywhere depend on their local community to be successful. In our QuickBooks Blog, Carla Morla is giving advice on how to market locally during this holiday season. In a recent study done, 72% of U.S. adults have make it more of a priority to support local business as opposed to pre-pandemic times. This is great news for business owners but how do you get your name out there? I’m going to pick my top 3 from Morla’s article and share them here. Let’s do it!
Be easy to find online
There are so many different platforms available to us these days . If you already have a website, try creating a social media page or use other directories like Nextdoor, Apple maps, Google, etc. The more places you are, the more customers will find you.
Connect with your local community
Holiday parades? Markets? Fundraisers? Getting out there puts your face and brand right in front of people and also around other business owners. Consider partnering with another local business and offer discounts or referral incentives so that you can broaden your client base.
Start a loyalty program
Why are these programs so important? Rewarding customers for coming back brings high rewards for your business. The holiday season is a great time to start this if you haven’t already. Not sure how to do this? Consider creating punch cards, online codes, or using an app or other platform to manage this.
I wish all of you the most successful season, in your business and in life. To check out the other tips, visit our blog and check out the article: How to market locally during the holiday season.
