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MorganB
Content Leader

The Art of Hashtagging

Good afternoon Community! Thanks for joining us once again here in the Business Discussion space. We've spoken a few times about using social media to build your business. More specifically the different platforms available but today I want to share with you how to build your own hashtags to use within each platform to bring even more attention your way.

 

Small businesses usually use a set of hashtags to maximize views. I like to think of these as building blocks starting with the broadest and narrowing it down to the most specific area. Here's how to build your tags to add to every post:

 

Industry
The first block should be your industry. To put it simply, this is your economic activity. One example would be #realestate

 

Niche
Next up is your niche. A niche in this instance being, "a specialized segment of the market for a particular kind of product or service." #luxuryrealestate #commercialrealestate

 

The Search
Getting even more detailed, this next building block will answer the question of what your ideal customer is searching for. #househunting #homesforsale #investmentproperty

 

Location
Lastly, be sure to include your location. #texasreality #houstonrealestate

 

This is a solid list of points to include when it comes to creating hashtags to drive people to your business. When you put them all together you're sure to attract your dream audience and client. What other precise tags do you use? We'd love to hear from you in the comments! Take care!

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