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Ask the Expert: Why knowing your numbers is key to reaching millions in revenue

When most entrepreneurs cross the $3+ million mark in revenue, they are no longer in the minor leagues. Growing your business can be challenging. Tools like Intuit Enterprise Suite can make scaling your business less stressful and help you make smarter decisions. With the right processes in place, these challenges can be less overwhelming and propel your growth potential.


I’ve seen countless businesses try to scale using the initial systems and processes that earned them their first million, but that often doesn’t cut it for the big leagues. You’re dealing with more customers, employees, moving parts, and maybe multiple businesses or entities. Things that used to be manageable—like tracking company expenses, inventory costs, or your working capital—can become a real headache when dealing with more complex higher-value transactions. The tools that used to work for you need to evolve, and without the right systems in place, you can easily plateau and never reach that next level.



The first big hurdle of reaching millions

The old saying, “The first million dollars is the hardest to make,” isn’t a myth, and getting there is not easy. Based on my own experience from scaling FUBU, you will face constant hurdles earning your first million. It took me 10 years to earn my first million. I’ll never forget the early days, sewing hats by hand at mom’s house and knocking on doors to get stores to carry our products. But hitting that milestone doesn’t mean the challenges disappear; they only become even more complex. 


As FUBU started to take off, we faced bigger challenges with massive orders coming in, international interest, and scaling up beyond what we had ever handled before. 

The same systems I had relied on to get to that first million couldn’t grow with us, and I wish I had a tool like Intuit Enterprise Suite to help me make quicker, more intelligent business decisions. That’s when I realized hustle would only take us so far—we needed a strategy.



Strategy over hustle: It’s time to scale smarter:

Hustling is always going to be a part of entrepreneurship, but that alone won’t get you to the next level. It’s important to focus on developing a strategy that takes you there and know the numbers that drive your business decisions forward. The real key for FUBU was creating a strategy that allowed us to scale smarter, not harder. I couldn’t keep working around the clock, I needed a plan to allow us to grow without falling apart. That meant taking a hard look at every part of the business, and every decision had to be based on real numbers, not guesses, so we could scale smartly.


When I scaled FUBU to $6 billion in global sales, I had to get a full 360-degree view of our finances: how much we were spending on inventory, what our margins were, and where we could tighten up. That’s how I kept control of our growth and left no money on the table. Every aspect of the business needs to be data-driven, not just based on gut instincts.


Investing in tools like Intuit Enterprise Suite when scaling FUBU would have saved me a ton of time and stress. For busy CEOs and CFOs, it is essential to see where your business is winning and where you’re bleeding money. A tool like Intuit Enterprise Suite can help you automate the process that usually slows you down. You can keep total focus on scaling your business.



How tools help you scale smarter


One thing I always advise high-performing entrepreneurs is to surround yourself with the right mentors. You need to learn from those who’ve been there before and who have scaled businesses to eight or nine figures. People are not the only mentors, tools like Intuit Enterprise Suite can be your best teachers. The solution is helpful when it comes to business intelligence, decision-making, and boosting your financial confidence. The AI-powered Suite can also be used to get that 360-degree view of your businesses and reduce the manual work that eats up your busy time in making faster, smarter decisions. As entrepreneurs, don’t underestimate how the right tools can also guide your business and strategy.


Strategy is what separates businesses that plateau from those that continue to grow. When you have the right tools, you’re not just reacting to growth—you’re in the pilot seat. Hustle will take you so far, but the right strategy will carry you across the finish line and beyond.

Contact the Intuit Enterprise Suite team to explore how the solution can take your business to that next level.

Introducing Intuit Enterprise Suite

Simplify complex operations with multi-entity management, custom roles and permissions, and automated revenue recognition. Make faster decisions with multi-dimensional reporting and deeper insights in real time.


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