Megan Sullivan

Megan Sullivan

Megan has worked in the advertising and digital media space for over ten years, writing everything from content briefs to press releases to advertising copy. Industries she has worked in include: human resources, print media, digital media, computer software, online advertising and entertainment.

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    Small Business Guide to Creating a Marketing Budget You Can Afford

    by on December 12, 2014

    No matter how good your products or services are, your business will only thrive if consumers are aware they exist. With so many different access points to consumers today, including digital, mobile and traditional media, creating a targeted marketing campaign…

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    How a Strong Social Media Presence Makes You Money

    by on December 12, 2014

    Social media has grown to encompass a variety of platforms and uses, and it’s now ubiquitous with all age groups, making it a key element of business marketing.
    However, many business owners consider it more of a passive marketing tool. It helps to build a com…

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    5 Reasons to Invest in Mobile Payment Options

    by on December 9, 2014

    Apple Pay has gained popularity in the last few months with the introduction of the iPhone 6 and iOS 8. It joins the long-existing Google Wallet as a viable transactional currency at both brick-and-mortar and online storefronts. However, the debate over whethe…

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    Checklist for Setting Up a Home-Based Business

    by on September 3, 2014

    Maybe you’ve decided you’re done working for someone else, or maybe you just want to turn a talent or passion into a second career. Whatever the reasoning behind starting your own business from the comfort of your home, it is an exciting prospect. And as w…

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    7 Steps to Greening Your Business

    by on August 20, 2014

    With advances in technology and understanding, it’s becoming easier and more cost-effective for businesses to “go green.” From adding recycling bins to your office, to reducing your carbon footprint, there are many simple ways you and your business can r…

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    5 Ways to Be More Mobile-Friendly

    by on August 20, 2014


    It’s easy to see how mobile web browsing has permeated society. Look around in any waiting room, on the subway or even waiting in lines, and you’ll see a majority of people scrolling through their phones, checking social networks, reading emails …

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    Does My Business Need a Mobile App?

    by on July 18, 2014

    The allure of having a fancy mobile application associated with your business can be strong. With the thousands of apps out on the market, you might feel like having an app is a requirement for any successful business. However, determining if your business rea…

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    Should I Advertise on Facebook?

    by on July 17, 2014

    As Facebook has grown from a college message board to a social media powerhouse, it has also become an equally impressive advertising medium, boasting over 800 million average monthly users as of March 2014. Unlike more traditional forms of media and even co…

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