Ron Baker is a radio talk-show host on the www.VoiceAmerica.com show: "The Soul of Enterprise: Business in the Knowledge Economy," and the best-selling author of seven books, including his latest: "Implementing Value Pricing: A Radical Business Model for Professional Firms (John Wiley & Sons, Inc.)." You can reach him at (707) 769-0965, or e-mail at Ron@verasage.com. He blogs at www.verasage.com, on LinkedIn as one of its Influencers, and on Twitter @ronaldbaker.