Suzanne Kearns

Suzanne has been a full-time freelance writer for 20 years. She’s written for numerous business and financial publications such as Entrepreneur, Reason Magazine, Home Business Magazine, and Money Crashers.

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    The Basics of Nondisclosure Agreements

    by on April 27, 2015

    Sometimes you have to share confidential information about your business with others, but when those occasions arise, you should do all you can to protect it so the other party can’t use it to make a profit, or to harm you or your business. That’s where a nond…

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    10 Places to Find Free Images for Your Website

    by on April 24, 2015

    If you engage in any type of content marketing for your business, images should play a key role in your strategy. In fact, it’s been found that online articles that include an image have on average 94 percent more views than articles that don’t include them. H…

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    How to Use Ratio Analysis to Identify Financial Trends in Your Small Business

    by on April 22, 2015

    Informed decision-making is one of the keys to managing a small business so that it stays on the path to growth and profitability. And one of the best ways to make informed decisions is to identify trends in your finances that reveal your business’ strengths a…

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    How to Make Your Online Visitors Push the Buy Button

    by on April 20, 2015

    No matter how many visitors come to your website, if they don’t make a purchase before they leave, your marketing efforts were in vain. But there are a a number of steps you can take that will encourage visitors to buy. Here are five ways to update your websit…

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    How to Internationalize Your Website

    by on April 16, 2015

    Although English is the language most used on the internet, it is the primary tongue of only about 28 percent of all web users. Chinese follows closely behind at a little over 23 percent, with eight other languages in the top 10 making up 84 percent of total i…

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    How to Increase Sales by Coaching Your Staff

    by on April 14, 2015

    A retail business is only as good as its staff. The good news is it’s possible to increase the productivity of your staff with proper coaching. We spoke to Doug Fleener, president and managing partner of Dynamic Experiences Group, about how staff coaching can …

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    5 Ways to Prevent Legal Problems When Opening a Business

    by on April 14, 2015

    The last thing a new business owner wants to deal with is legal problems. If you’re planning to open a business, here are five things you can do to prevent troublesome legal issues from popping up.
    1. Research the Business Name
    When selecting your business n…

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    How to Get Your Small Business Ranked in Local Web Searches

    by on April 9, 2015

    If you own a local business, you probably already understand the importance of showing up in local search results. In the past, small businesses were virtually nonexistent in the search engine rankings because they were forced to compete with larger businesses…

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