Methodology
* Intuit QuickBooks Pay and Benefits Survey 2022
Intuit QuickBooks commissioned an online survey in September 2022 of 2,250 small business owners and decision-makers (comprising payroll, accounting, and human resources (HR) professionals) in the US, UK, and Canada. Of these, 66% were small business owners (1,488), 21% were human resources professionals (474), and 13% were payroll and accounting professionals (288). All respondents were 18+ years of age. There were 1,000 respondents from the US, 500 respondents from Canada, and 750 respondents from the UK. Small businesses are defined as having less than 100 employees. Percentages have been rounded to the nearest decimal place, so some charts or statistics shown here may not add up to 100% but 99% or 101% instead. Responses were collected in an online survey using Pollfish audience pools and partner networks with double opt-ins, random device engagement sampling, and post-stratification to ensure accurate targeting and results. Respondents received remuneration.
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