Creating "Riqueza" as a Business Owner: Budgeting with “Confianza”
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Creating "Riqueza" as a Business Owner: Budgeting with “Confianza”

Hello, I'm Lea Landaverde. I'm a first-generation, queer Latina financial professional, content creator, and advocate. With a Bachelor's degree in Finance and a Master's in Finance and Information Systems, I bring over six years of diverse financial experience, from wealth management to investment banking. I'm also the founder of The Riqueza Collective, a financial coaching practice dedicated to empowering women of color. My mission extends beyond finance—I passionately advocate for equitable rights, championing immigrants, BIPOC, and the LGBTQ+ community while actively promoting mental health awareness.

As we celebrate Hispanic Heritage Month, it's a perfect time to reflect on the values that drive us as entrepreneurs within the Latinx community. Building "riqueza," or wealth, isn't just about financial gain; it's a journey that embodies our cultural roots, resilience, and the desire to uplift our communities. In this edition of the QuickBooks #AskTheExpert series, we're diving into the concept of creating "riqueza" as a business owner, with a special focus on budgeting with "confianza."


Understanding "Riqueza" Beyond Finances:

Riqueza extends beyond money. It's about building a legacy, achieving personal goals, and contributing positively to society. As Latinx business owners, we're driven by a deep sense of community and a commitment to uplift those around us. By nurturing our businesses, we're nurturing our communities and empowering future generations.


Budgeting with "Confianza": A Cultural Approach:

"Confianza" translates to confidence, trust, and faith. This concept is deeply ingrained in our cultural DNA. When it comes to budgeting, applying "confianza" means having faith in our financial decisions and trusting that our efforts will yield positive results. Let's explore how to infuse this value into our budgeting practices:

  1. Embrace Transparency: We value transparency in our relationships, let's apply it to our financial management. Use tools like QuickBooks to track your income, expenses, and cash flow. Transparency brings clarity and helps you make informed decisions.
  2. Set Realistic Goals: ”Confianza" doesn't mean overextending yourself. Set achievable financial goals for your business. Whether it's saving for expansion, investing in marketing, or building an emergency fund, create a plan that aligns with your business's unique journey.
  3. Celebrate Progress: In our culture, milestones are meant to be celebrated. When you hit a budgeting milestone, acknowledge it! Reward yourself and your team for your financial achievements. This fosters a positive relationship with money and motivates continued success.
  4. Lean on Your Community: Just as we turn to our community for support in times of need, seek advice and insights from fellow business owners. They can offer valuable perspectives and share their experiences in managing finances, and remember;we are familia. 


Practical Steps to Budgeting with "Confianza":

  1. Create a Budget: Outline your expected income and expenses. Be realistic and include both fixed and variable costs. QuickBooks can help you organize this information effortlessly.
  2. Monitor Cash Flow: Regularly track your cash flow to ensure you have enough funds to cover expenses and invest back in your business.
  3. Emergency Fund: Set aside a portion of your revenue for unforeseen circumstances similar to personal finances. Start by considering saving 3-6 months of business finances to start. This is a tangible way to demonstrate trust in your business's ability to overcome challenges.
  4. Invest Wisely: Just as you invest in relationships and growth, invest in your business strategically. This might include marketing, technology, or skill development.


Cultivating "Riqueza" with Budgeting and “Confianza"

As Latinx business owners, we have the unique opportunity to cultivate "riqueza" that extends beyond finances. By embracing budgeting with "confianza," we're not only building strong financial foundations but also fostering a mindset that reflects our cultural values. During this Hispanic Heritage Month, let's celebrate our heritage by nurturing our businesses and uplifting our communities with the same passion and pride that define us.

Remember, QuickBooks is here to support you in your journey towards financial empowerment and business success. Here's to creating "riqueza" and leaving a lasting impact on future generations. 



**#AskTheExpert #HispanicHeritageMonth #Riqueza #Confianza #FinancialEmpowerment #LatinxBusinessOwners #BudgetingTips #QuickBooks**


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