Name: Alison Velazquez
Pronouns: She/her
Location: Chicago, IL
Name/Description of business: Skinny Souping. It’s a line of fresh, ready-to-sip, plant-based soups.
Describe yourself in three words.
Driven. Passionate. Empathetic
Why did you decide to start your own business? How did you get started?
I love learning and I like to challenge myself—building a business from the ground up allows me to do both on a daily basis. During the last economic downturn, I was laid off from my marketing job, which—when I thought about it—I was unhappy with anyway. I decided to take the opportunity of my down time to rethink my career and decided to pivot and follow my passion in health and wellness.
What was the biggest lesson you learned in the first year?
It’s imperative to have mentors and advisors. However, you need to take advice with a grain of salt because ultimately the business is your vision.
How does running your own business make you feel?
Thankful. I feel blessed to be able to wake up everyday and do what I love—especially knowing we create products that help people live healthier lives.