“Ideas are universal. Opportunities are not.” Since reading this striking quote on Kiva’s website, we can’t stop thinking about it. Imagine if everyone who had an idea also had the accompanying opportunity to make it happen - the possibilities are literally endless.
Keeping this thought in mind, TradeGecko wants to share our commitment in supporting not just non-profits, but also companies that are working hard within the modern commerce space to make money while promoting social responsibility and supporting the communities around them.
Read on for our thoughts on this corporate responsibility, how a rise in eCommerce is bringing business opportunities to new places, and why TradeGecko is fully on board.
Doing their own part
We’re seeing a new trend towards businesses wanting and needing to be socially responsible.
In a recent survey, 90% of respondents said they expected companies to do more than just make a profit. In that same survey, 84% said they seek out responsible products when they can, and 80% take that into consideration when making their purchasing decisions.
In another survey conducted by Nielsen, 55% of international shoppers online said they would be willing to pay more for products and services from businesses that make a social or environmental impact.
Many businesses are blurring the lines between making profits through eCommerce and helping those in need. In today’s eCommerce space, it seems that acting more purposefully actually leads to being more profitable.
eCommerce is the way forward
And speaking of eCommerce, whether a company is for profit or not, one thing is for certain: eCommerce is expanding the potential market in ways that it never has before. It’s allowing small entrepreneurs to set up shop and reach potential customers all around the world.
With the rise of eCommerce, anyone, from anywhere with an internet connection can open a store. They can sell on social media, like Indonesians on Instagram, or using websites using software that make selling easier.
There’s a big market out there, and with each business opportunity, comes an opportunity to also make a difference.
Non-profit, for-profit or something in between
So, how can companies move into this intersection between eCommerce and doing more for the social good? It depends on what kind of company you are. There are non-profits, social enterprises, B Corporations, or simply a for-profit company doing a lot of good.