Business Development Articles

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    12 Ideas to Inspire Your Next Press Release

    by on January 28, 2015

    While some are quick to proclaim that the press release is dead, others argue it has simply evolved since the early days. Either way, the only way your press release will get attention is through a compelling hook. But sometimes the hardest thing about wr…

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    How to Create a Signature Speech in 7 Simple Steps

    by on January 22, 2015

    The fastest way to build credibility with your target audience is by teaching it something valuable. And the best way to grab your audience’s attention and communicate your credibility is by speaking in person at an event.

    As adult learners, we automaticall…

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    How to Create a Winning Guest Blogging Strategy

    by on January 20, 2015

    If you’re looking to find new leads without digging deep into your pockets, consider guest blogging. People who might not otherwise stumble upon your website can find you through the quality content you write for other popular blogs. You can brand yourself as …

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    How to Get Government Contracts for Your Small Business

    by on January 19, 2015

    The U.S. government purchases an astonishing volume of products and services each year, and luckily for small-business owners, 23 percent of the $500 billion in yearly contracts are legally required to go to small companies. So why don’t all small businesses w…

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    In the Trenches: Being Open to Change

    by on January 14, 2015

    Late last week, I received a voice mail from one of our Cranky Concierge partners. She’s a travel agent who sends a lot of her clients to us for help with air travel, but she didn’t sound happy. Apparently she’d had a couple issues over the holidays with our s…

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    Warning Signs of a Bad Business Deal

    by on January 12, 2015

    The success of your small business depends on making smart deals that expand available resources and enable continued growth. Just as important are the deals you walk away from — thus avoiding costly mistakes that waste time, consume energy, and threaten to d…

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    Expert Advice: How to Build a Strategic Partnership

    by on January 5, 2015

    Today’s savvy business owners realize that to achieve maximum sales success, they may need to rely on more than traditional selling methods. Many are partnering with noncompeting businesses and forming strategic partnerships to enhance their sales channels. To…

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    Why You Should Pay Attention to Referral Marketing

    by on December 29, 2014

    Referral marketing is an underappreciated means of reaching new customers and potentially increasing sales. Despite the fact that this approach helps attract a steady stream of new, high-quality customers, only 39 percent of marketers espouse it, according Dav…

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