Social Media Articles

  • facebook

    How Facebook Can Drive Customers To Your Store

    by on August 28, 2014

    Ever wondered  what Facebook can do for you? A new survey has found that potential customers are more likely to go to your Facebook business page than other social media channels to learn more about your products and services.

    Some 62 percent of those q…

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    Pro Tips for Better Facebook Advertising

    by on August 26, 2014

    As we reported in June, using Facebook as a means of free advertising is no longer a viable tactic. Marketers and business owners are begrudgingly embracing the fact that reaching their target market on Facebook now requires an advertising budget.

    We asked…

    Read » Views: 103
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    What Is Content Marketing?

    by on July 19, 2014

    These days, having a website isn’t enough. Online collaboration, content sharing and content generation have proved essential for generating customer attention and increasing brand awareness. Content marketing is considered an inbound marketing tactic bec…

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    Should I Advertise on Facebook?

    by on July 17, 2014

    As Facebook has grown from a college message board to a social media powerhouse, it has also become an equally impressive advertising medium, boasting over 800 million average monthly users as of March 2014. Unlike more traditional forms of media and even co…

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    Composing the Perfect Tweet

    by on July 17, 2014

    Twitter has become as important a marketing and advertising tool as any other form of social media. Some brands use it wisely, like Oreo during last year’s Super Bowl blackout, and some use it unwisely, like Arby’s on Martin Luther King Jr. Day (read o…

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    How to Engage Customers Through Your Yelp Profile

    by on July 17, 2014

    With 100 million unique visitors checking out Yelp, the online business review guide is increasingly being used by companies to spread the word out on their businesses. Yelp is more than just a local directory and information provider. It is a place for cust…

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    Integrating Social Feeds and Widgets into Your Website

    by on July 17, 2014

    It is more important than ever for businesses to stay connected to their consumers. The prevalence of social media has enabled small businesses and large corporations alike to generate multiple touch points among their consumer bases, allowing for a consta…

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    Top 7 Social Media Management Tools

    by on July 17, 2014

    Most businesses are aware of the impact social media can have upon their image and often try to integrate these tools and networks into their marketing campaigns. The benefits of social networking are tremendous; however, with the growing number of socia…

    Read » Views: 251
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