Step 1: Choose a name for your Michigan LLC
Choose a business name that is unique, memorable, and reflects your brand and business while meeting Michigan’s naming requirements.
When you want to choose a business name that is relevant, suitable, and available, it's important to conduct a bit of research before submitting trademark and business formation applications.
You will need to verify that your preferred business name is not already taken and registered in the state of Michigan. To do so, visit the official Michigan Secretary of State Business Search. Choosing the right business name can mean the difference between failure and success in today's world.
Michigan LLC naming rules
Naming an LLC in Michigan will require you to abide by the following rules:
It must contain one of the following:
- "Limited Liability Company"
- "LLC"
- "L.L.C."
- "LC"
- "L.C."
- (Periods or punctuation in abbreviations are optional)
It must be distinct:
- The name must differ from all existing Michigan-registered entities, including corporations, limited partnerships, and LLCs
It should not have any prohibited terms or restricted language:
- Cannot include "corporation," "incorporated," "corp.," or "inc."
- Avoid words implying unauthorized purposes (e.g., "bank" or "university" without state/federal approval)
- Must not violate other Michigan statutes. For example, a name should not include a term regulated by professional licensing boards.
- View the entire list of restricted words at the Michigan Department of Licensing and Regulatory Affairs website.
Check for name availability
Once you have chosen a name for your new business, you must ensure that no other company is already using it. Use the Michigan Business Entity Search to verify availability.
In Michigan, subtle variations in business names may not be sufficient to make them legally distinct. The state applies strict criteria when determining name uniqueness. For example:
- Suffixes (e.g., Inc., LLC, Co.), for example, Detroit Sports Supplies, Co. and Detroit Sports Supplies, LLC are not considered different.
- Articles (e.g., the, a, an)
- Interchanging "and" with "&"
- Singular, plural, or possessive forms of a word
- Substituting numbers for words (five vs. 5)
When searching for name availability, focus on your preferred core name without these variations. Read more about naming a Michigan LLC.
Reserving your LLC name
In Michigan, reserving your name is not required, but if you wish to secure a preferred name before registering it. you can reserve your LLC name by completing and submitting the Application of Name Reservation. The name will be reserved for six months following the month of filing. The cost is $25.00, with additional costs for expedited services.
Learn more about name reservations in Michigan.